The short answer
Nonhyeon-ro 151-gil (논현로151길) in Gangnam-gu, Seoul has 181 active stores across 87 business categories, -0.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 13%Retail 10%Personal services 7%Education 6%Leisure 2%Lodging 1%Real estate 3%Other 60%
Who shops here
Spending levelValue · higher than 4% of Korean streets
Late-night activityMostly daytime · higher than 20% of Korean streets
Repeat visitsDestination (visitors) · higher than 2% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Torikichi토리키치 | Other dining | 62 | +46 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Apgujeong-ro 2-gil압구정로2길 · Gangnam-gu | 172 | +10.3% | 83.9 | Office lunch | Nearing oversupply |
| Gangnam-daero 132-gil강남대로132길 · Gangnam-gu | 107 | +11.5% | 79.1 | Office lunch | Growing |
| Gangnam-daero 152-gil강남대로152길 · Gangnam-gu | 225 | +5.1% | 78.4 | Office lunch | Growing |
| Nonhyeon-ro 152-gil논현로152길 · Gangnam-gu | 86 | +13.2% | 78.2 | Office lunch | Growing |
| Eonju-ro 153-gil언주로153길 · Gangnam-gu | 56 | +21.7% | 77.7 | Office lunch | Nearing oversupply |
Streets like Nonhyeon-ro 151-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Gwangnaru-ro광나루로 · Seongdong-gu | 459 | +0.9% | 73.6 | Office lunch | Quality slipping |
| Nonhyeon-ro논현로 · Seocho-gu | 356 | +2.6% | 74.7 | Office lunch | Stable |
| Mabang-ro마방로 · Seocho-gu | 85 | -6.6% | 34.6 | Office lunch | Declining |
| Seocho-daero 56-gil서초대로56길 · Seocho-gu | 72 | -2.7% | 37.8 | Office lunch | Stable |
| Gangnam-daero 84-gil강남대로84길 · Gangnam-gu | 312 | +5.8% | 77.5 | Office lunch | Growing |
Cite as: “Nonhyeon-ro 151-gil (논현로151길) in Gangnam-gu, Seoul has 181 active stores across 87 business categories, -0.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.