The short answer
Supyo-ro (수표로) in Jung-gu, Seoul has 408 active stores across 216 business categories, +3.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded A.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 28%Retail 11%Personal services 3%Education 1%Leisure 1%Lodging 3%Real estate 3%Other 49%
Who shops here
Spending levelValue · higher than 10% of Korean streets
Late-night activitySome late-night trade · higher than 65% of Korean streets
Repeat visitsDestination (visitors) · higher than 0% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Bokhodu복호두 | Bakery | 131 | +22 |
| Paranmanjan파란만잔 | Coffee | 46 | +4 |
| Raepseu랩스 | 스포츠 관련 | 11 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jong-ro 12-gil종로12길 · Jongno-gu | 89 | +12.7% | 82.2 | Late-night | Nearing oversupply |
| Toegye-ro퇴계로 · Jung-gu | 2,072 | +2.4% | 81.2 | Office lunch | Quality improving |
| Myeongdong 8na-gil명동8나길 · Jung-gu | 114 | +3.6% | 80.1 | Mixed-use | Early growth |
| Supyo-ro수표로 · Jongno-gu | 315 | +4.7% | 79.6 | After-work dining | Growing |
| Jong-ro 14-gil종로14길 · Jongno-gu | 43 | +10.3% | 79.4 | Late-night | Nearing oversupply |
Streets like Supyo-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seonyuseo-ro 25-gil선유서로25길 · Yeongdeungpo-gu | 75 | +7.1% | 75.4 | Office lunch | Nearing oversupply |
| Hakdong-ro 2-gil학동로2길 · Gangnam-gu | 225 | +13.1% | 80.6 | Office lunch | Nearing oversupply |
| Banpo-daero 12-gil반포대로12길 · Seocho-gu | 50 | -5.7% | 31.1 | Office lunch | Declining |
| Jungang-daero 236beon-gil중앙대로236번길 · Dong-gu | 55 | +7.8% | 76.9 | Office lunch | Early growth |
| Gangnam-daero 58-gil강남대로58길 · Gangnam-gu | 56 | +3.7% | 69.1 | Office lunch | Nearing oversupply |
Cite as: “Supyo-ro (수표로) in Jung-gu, Seoul has 408 active stores across 216 business categories, +3.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.