The short answer
Boramae-ro 5-gil (보라매로5길) in Dongjak-gu, Seoul has 147 active stores across 86 business categories, +21.5% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded A.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 35%Retail 12%Personal services 11%Education 6%Leisure 4%Real estate 2%Other 29%
Who shops here
Spending levelValue · higher than 18% of Korean streets
Late-night activityMostly daytime · higher than 30% of Korean streets
Repeat visitsDestination (visitors) · higher than 11% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Bonjuk & Bibimbap본죽&비빔밥 | Korean food | 1,150 | +147 |
| Banataigeo바나타이거 | Coffee | 54 | +30 |
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Gamasotsundaegukbap가마솥순대국밥 | Korean food | 58 | +22 |
| Seulloukaelli슬로우캘리 | Western food | 139 | +22 |
| Lotteria롯데리아 | Fast food | 1,209 | +18 |
| Hansot한솥 | Korean food | 811 | +18 |
| Saelleodi샐러디 | Other dining | 333 | +11 |
| Hanchonseolleongtang한촌설렁탕 | Korean food | 141 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Boramae-ro 3-gil보라매로3길 · Dongjak-gu | 41 | +10.8% | 85.0 | Dining alley | Nearing oversupply |
| Boramae-ro 3-gil보라매로3길 · Gwanak-gu | 118 | +5.4% | 84.5 | Dining & shopping | Early growth |
| Boramae-ro 5ga-gil보라매로5가길 · Dongjak-gu | 89 | +7.2% | 83.1 | Dining alley | Growing |
| Bongcheon-ro 6-gil봉천로6길 · Gwanak-gu | 39 | +18.2% | 83.0 | Café & youth | Nearing oversupply |
| Bongcheon-ro 12-gil봉천로12길 · Gwanak-gu | 46 | +15.0% | 82.3 | Late-night | Nearing oversupply |
Streets like Boramae-ro 5-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jangsan-ro장산로 · Dalseo-gu | 49 | +6.5% | 73.2 | Office lunch | Nearing oversupply |
| Gangnam-daero 10-gil강남대로10길 · Seocho-gu | 102 | +1.0% | 71.1 | Office lunch | Quality slipping |
| Pungdeokcheon-ro 140beon-gil풍덕천로140번길 · Suji-gu, Yongin-si | 64 | +3.2% | 70.3 | Office lunch | Growing |
| Seocho-daero 74-gil서초대로74길 · Seocho-gu | 209 | +3.0% | 77.0 | Office lunch | Stable |
| Sapyeong-daero 26-gil사평대로26길 · Seocho-gu | 60 | -1.6% | 38.0 | Office lunch | Stable |
Cite as: “Boramae-ro 5-gil (보라매로5길) in Dongjak-gu, Seoul has 147 active stores across 86 business categories, +21.5% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.