The short answer
Eulji-ro (을지로) in Jung-gu, Seoul has 1,131 active stores across 495 business categories, -0.3% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded A.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 28%Retail 32%Personal services 4%Education 2%Leisure 2%Lodging 2%Real estate 2%Other 29%
Who shops here
Spending levelMid-market · higher than 55% of Korean streets
Late-night activityMostly daytime · higher than 43% of Korean streets
Repeat visitsDestination (visitors) · higher than 0% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| THE VENTI더벤티 | Coffee | 1,230 | +101 |
| Banapeureso바나프레소 | Coffee | 52 | +30 |
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Seulloukaelli슬로우캘리 | Western food | 139 | +22 |
| Lotteria롯데리아 | Fast food | 1,209 | +18 |
| Gomanggo고망고 | 음료 (커피 외) | 68 | +16 |
| Sulbing설빙 | 아이스크림/빙수 | 576 | +16 |
| Rekodeupija레코드피자 | Pizza | 24 | +5 |
| Jejuseu제주스 | 음료 (커피 외) | 39 | +5 |
| Cheongyeon청연 | Japanese | 20 | +5 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Jong-ro종로 · Jongno-gu | 2,740 | +3.7% | 83.5 | Mixed-use | Early growth |
| Jong-ro 12-gil종로12길 · Jongno-gu | 89 | +12.7% | 82.2 | Late-night | Nearing oversupply |
| Toegye-ro퇴계로 · Jung-gu | 2,072 | +2.4% | 81.2 | Office lunch | Quality improving |
| Supyo-ro수표로 · Jongno-gu | 315 | +4.7% | 79.6 | After-work dining | Growing |
| Jong-ro 14-gil종로14길 · Jongno-gu | 43 | +10.3% | 79.4 | Late-night | Nearing oversupply |
Streets like Eulji-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Saechang-ro새창로 · Yongsan-gu | 444 | +0.9% | 77.9 | Mixed-use | Stable |
| Yeonmujang-gil연무장길 · Seongdong-gu | 343 | -2.6% | 43.4 | Office lunch | Quality slipping |
| Woldeukeop-ro 11-gil월드컵로11길 · Mapo-gu | 50 | +16.3% | 76.7 | Office lunch | Nearing oversupply |
| Itaewon-ro 55ga-gil이태원로55가길 · Yongsan-gu | 43 | -10.4% | 33.5 | Office lunch | Declining |
| Hoenamu-ro 13ga-gil회나무로13가길 · Yongsan-gu | 64 | 0.0% | 55.6 | Mixed-use | Quality slipping |
Cite as: “Eulji-ro (을지로) in Jung-gu, Seoul has 1,131 active stores across 495 business categories, -0.3% versus the previous quarter (Q2 2026). It is an office lunch street at the “stable” stage, graded A.” — Ipjimap (ipjimap.com), 2026-06-30.