The short answer
Noksapyeong-daero 46-gil (녹사평대로46길) in Yongsan-gu, Seoul has 72 active stores across 51 business categories, +18.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded B.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 28%Retail 19%Personal services 6%Education 7%Leisure 1%Lodging 7%Real estate 1%Other 31%
Who shops here
Spending levelValue · higher than 20% of Korean streets
Late-night activitySome late-night trade · higher than 60% of Korean streets
Repeat visitsDestination (visitors) · higher than 1% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Dujjim두찜 | Korean food | 603 | +11 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Noksapyeong-daero녹사평대로 · Yongsan-gu | 153 | +7.0% | 82.0 | Café & youth | Growing |
| Itaewon-ro이태원로 · Yongsan-gu | 709 | +0.6% | 81.2 | Office lunch | Stable |
| Noksapyeong-daero 40na-gil녹사평대로40나길 · Yongsan-gu | 55 | +27.9% | 81.1 | Office lunch | Nearing oversupply |
| Itaewon-ro 19-gil이태원로19길 · Yongsan-gu | 52 | +10.6% | 79.6 | After-work dining | Nearing oversupply |
| Sinheung-ro신흥로 · Yongsan-gu | 306 | +4.1% | 79.3 | Café & youth | Nearing oversupply |
Streets like Noksapyeong-daero 46-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Gaepo-ro 20-gil개포로20길 · Gangnam-gu | 61 | +5.2% | 74.9 | Office lunch | Growing |
| Dosan-daero 15-gil도산대로15길 · Gangnam-gu | 92 | +1.1% | 69.9 | Office lunch | Quality slipping |
| Mareunnae-ro마른내로 · Jung-gu | 436 | +1.2% | 74.2 | Office lunch | Quality slipping |
| Dongho-ro동호로 · Jung-gu | 409 | -3.3% | 43.0 | Office lunch | Declining |
| Samgae-ro삼개로 · Mapo-gu | 166 | +3.8% | 79.1 | Office lunch | Growing |
Cite as: “Noksapyeong-daero 46-gil (녹사평대로46길) in Yongsan-gu, Seoul has 72 active stores across 51 business categories, +18.0% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.