The short answer
Seoun-ro (서운로) in Seocho-gu, Seoul has 662 active stores across 318 business categories, +5.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded B.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 16%Retail 12%Personal services 7%Education 11%Leisure 2%Lodging 1%Real estate 7%Other 44%
Who shops here
Spending levelValue · higher than 7% of Korean streets
Late-night activityMostly daytime · higher than 10% of Korean streets
Repeat visitsDestination (visitors) · higher than 6% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Chaengnamu책나무 | Education | 417 | +195 |
| Bonjuk & Bibimbap본죽&비빔밥 | Korean food | 1,150 | +147 |
| Gwihanjokbal귀한족발 | Other dining | 148 | +51 |
| Naiseugai나이스가이 | Hair & beauty | 259 | +29 |
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Daltteokboki달떡볶이 | Korean snacks | 64 | +7 |
| Domino's Pizza도미노피자 | Pizza | 373 | +4 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Hyoryeong-ro 67-gil효령로67길 · Seocho-gu | 37 | +105.6% | 81.5 | Office lunch | Nearing oversupply |
| Hyoryeong-ro 77-gil효령로77길 · Seocho-gu | 102 | +9.7% | 81.1 | Neighborhood daily | Nearing oversupply |
| Seocho-daero 78-gil서초대로78길 · Seocho-gu | 302 | +6.3% | 80.2 | Office lunch | Growing |
| Gangnam-daero 66-gil강남대로66길 · Gangnam-gu | 56 | +5.7% | 79.9 | Dining alley | Growing |
| Gangnam-daero 43-gil강남대로43길 · Seocho-gu | 53 | +12.8% | 79.8 | Office lunch | Growing |
Streets like Seoun-ro
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Myeongdal-ro명달로 · Seocho-gu | 162 | -4.1% | 38.9 | Office lunch | Declining |
| Bongeunsa-ro 68-gil봉은사로68길 · Gangnam-gu | 95 | +5.6% | 69.7 | Office lunch | Nearing oversupply |
| Seosomun-ro서소문로 · Seodaemun-gu | 149 | +5.7% | 78.1 | Office lunch | Growing |
| Seolleung-ro선릉로 · Gangnam-gu | 2,633 | +3.9% | 79.8 | Office lunch | Early growth |
| Mapo-daero마포대로 · Mapo-gu | 1,633 | +5.5% | 81.5 | Office lunch | Early growth |
Cite as: “Seoun-ro (서운로) in Seocho-gu, Seoul has 662 active stores across 318 business categories, +5.6% versus the previous quarter (Q2 2026). It is an office lunch street at the “nearing oversupply” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.