The short answer
Yeonmujang 5ga-gil (연무장5가길) in Seongdong-gu, Seoul has 236 active stores across 111 business categories, +10.3% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded B.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 15%Retail 9%Personal services 2%Education 4%Leisure 1%Lodging 2%Real estate 3%Other 64%
Who shops here
Spending levelValue · higher than 3% of Korean streets
Late-night activityMostly daytime · higher than 9% of Korean streets
Repeat visitsDestination (visitors) · higher than 9% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| A Twosome Place투썸플레이스 | Coffee | 1,510 | +26 |
| Jadamchikin자담치킨 | Fried chicken | 708 | +22 |
| Solsot솔솥 | Korean food | 63 | +12 |
| Bikjjunbudaejjigae빅쭌부대찌개 | Other dining | 33 | +6 |
| Cheongyeon청연 | Japanese | 20 | +5 |
| Abikko아비꼬 | Other dining | 97 | +2 |
| Dosigotgan도시곳간 | (건강)식품 | 35 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seongdeokjeong 15-gil성덕정15길 · Seongdong-gu | 77 | +11.6% | 80.0 | Dining alley | Nearing oversupply |
| Achasan-ro아차산로 · Seongdong-gu | 696 | +3.7% | 79.1 | Office lunch | Growing |
| Ttukseom-ro 15-gil뚝섬로15길 · Seongdong-gu | 28 | +12.0% | 78.5 | Office lunch | Early growth |
| Seongdeokjeong 19-gil성덕정19길 · Seongdong-gu | 28 | +27.3% | 78.5 | Café & youth | Early growth |
| Sangwon 12-gil상원12길 · Seongdong-gu | 164 | +8.6% | 78.5 | Office lunch | Nearing oversupply |
Streets like Yeonmujang 5ga-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Mullaebuk-ro문래북로 · Yeongdeungpo-gu | 189 | +2.2% | 72.6 | Office lunch | Quality slipping |
| Yeongdeungpo-ro 13-gil영등포로13길 · Yeongdeungpo-gu | 72 | +28.6% | 77.8 | Office lunch | Nearing oversupply |
| Seocho-daero서초대로 · Seocho-gu | 2,132 | +2.5% | 76.8 | Office lunch | Stable |
| Tojeong-ro 35-gil토정로35길 · Mapo-gu | 116 | +20.8% | 80.8 | Office lunch | Early growth |
| Seonyu-ro 9-gil선유로9길 · Yeongdeungpo-gu | 198 | +7.0% | 78.4 | Office lunch | Growing |
Cite as: “Yeonmujang 5ga-gil (연무장5가길) in Seongdong-gu, Seoul has 236 active stores across 111 business categories, +10.3% versus the previous quarter (Q2 2026). It is an office lunch street at the “early growth” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.