The short answer
Seochojungang-ro 24-gil (서초중앙로24길) in Seocho-gu, Seoul has 349 active stores across 137 business categories, +0.9% versus the previous quarter (Q2 2026). It is an office lunch street at the “quality slipping” stage, graded B.
This street on the map
Nearby streets with an English report, within 1.5 km.
Growing fast (+5% or more)GrowingSteadyShrinking (−2% or less)Dot size = number of active stores.
What's on the street
Food & drink 12%Retail 8%Personal services 4%Education 8%Leisure 3%Real estate 4%Other 60%
Who shops here
Spending levelValue · higher than 4% of Korean streets
Late-night activityMostly daytime · higher than 7% of Korean streets
Repeat visitsDestination (visitors) · higher than 6% of Korean streets
Fast-growing brands on this street
| Brand | Category | Stores in Korea | Net new, 2025 |
|---|---|---|---|
| Syupeokichin슈퍼키친 | 기타도소매 | 72 | +41 |
| Gong Cha공차 | 음료 (커피 외) | 836 | +2 |
| Raepseu랩스 | 스포츠 관련 | 11 | +1 |
Around the corner
Streets within 800 m, by momentum.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seocho-daero 65-gil서초대로65길 · Seocho-gu | 53 | +26.2% | 83.3 | Neighborhood daily | Growing |
| Seochojungang-ro서초중앙로 · Seocho-gu | 1,632 | +5.4% | 80.2 | Office lunch | Early growth |
| Seochojungang-ro 18-gil서초중앙로18길 · Seocho-gu | 131 | +22.4% | 79.5 | Office lunch | Growing |
| Beobwon-ro 3-gil법원로3길 · Seocho-gu | 301 | +11.9% | 77.7 | Office lunch | Growing |
| Banpo-daero 28-gil반포대로28길 · Seocho-gu | 247 | +5.6% | 77.1 | Office lunch | Growing |
Streets like Seochojungang-ro 24-gil
Most similar streets elsewhere in Korea by store mix and customer profile.
| Street | Stores | QoQ | Momentum | Character | Stage |
|---|---|---|---|---|---|
| Seongsuil-ro성수일로 · Seongdong-gu | 477 | -3.0% | 40.6 | Office lunch | Declining |
| Tojeong-ro 35-gil토정로35길 · Mapo-gu | 116 | +20.8% | 80.8 | Office lunch | Early growth |
| Sangwon 1-gil상원1길 · Seongdong-gu | 255 | 0.0% | 56.9 | Office lunch | Quality slipping |
| Mullaebuk-ro문래북로 · Yeongdeungpo-gu | 189 | +2.2% | 72.6 | Office lunch | Quality slipping |
| Seonyu-ro 3-gil선유로3길 · Yeongdeungpo-gu | 80 | +1.3% | 70.4 | Office lunch | Quality slipping |
Cite as: “Seochojungang-ro 24-gil (서초중앙로24길) in Seocho-gu, Seoul has 349 active stores across 137 business categories, +0.9% versus the previous quarter (Q2 2026). It is an office lunch street at the “quality slipping” stage, graded B.” — Ipjimap (ipjimap.com), 2026-06-30.